OpenAI has added the improved image generator in ChatGPT to their API making it easy for developers to integrate the tool directly into their platforms. The new image generator went viral due to its ability to create realistic Ghibli-style photos.
In a blog post making the announcement, OpenAI said that the tool is powered by an AI model called ‘gpt-image-1.’ Developers will also have the option to control the quality of the images and also consequently the speed.
While OpenAI has implemented similar guardrails on the tool like its other image generators, developers can also decide the moderation sensitivity by keeping it at ‘auto’ or ‘low,’ which will include NSFW content.
OpenAI has set the pricing at $5 per million input tokens for text and $10 per million input tokens for images and $40 per million output tokens for images.
The images will also be watermarked with C2PA metadata.
The Sam Altman-led company also said that clients like Canva, GoDaddy, Instacart and HubSpot were already experimenting with the feature.
Published - April 24, 2025 12:48 pm IST
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